Braintree Payments Alternative for the United Kingdom

As of late, I am being asked by many e-commerce and card-not-present merchants in the United Kingdom if there is a payment processor who provides a similar service to that of Braintree Payments. The answer is YES. Braintree Payments is a registered ISO/MSP of Wells Fargo. They have the ability to underwrite and issue merchant accounts, they provide an in-house robust gateway jazzed up with a ton of bells and whistles including tokenization, recurring billing, reporting, and more.

A few years back, their straight-through processing model might have been considered a departure from the fragmented processing environment that was prevalent in this space. Whereby a business would have a merchant account with one processor and a gateway relationship with, Linkpoint, Cybersource and so forth.

Fast forward to today, and this is the model being used by the majority of US processors. Payment providers began to understand the importance of eliminating the potential points of failure that can take place during the transaction and brought the technology and transaction revenue in-house. Now, I am not trying to discredit Braintree Payments in any way as they have a stellar reputation in the merchant processing sector. I am simply saying that this model is industry standard.

When I am researching and evaluating the payments space in the UK and other International markets, this straight-through processing engine is still obscure. At several of the providers, underwriting is quite complicated, the technology is a bit archaic, and merchants are being overwhelmed by the number of vendors who are trying to sell a pieced-together platform.

With this being said, there are a select number of payment providers in the UK who are very comparable to Braintree Payments. To find the right vendor, we need to review the business model, growth plans, International expansion, currency coverage, are you selling products or services, is the model considered high risk, chargeback ratios, need for fraud tools, and so forth. With this information, we can select the best fit for your business. Without this data, merchants sign up with multiple payment vendors who create layers of additional fees and a system that is not as streamlined as it can be.

If you are interesting in reviewing your options, Patricia Carlin Consulting is here to help you. Also, if you would like to bypass our advisory services and establish a new merchant account in the UK or elsewhere, contact us today.
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